The Next-Gen Brand Lab
QD & Co. · Comparisons
Honest comparisons, including where we lose
Last updated 2026-09-09 · 5 comparisons
Each page compares two real options a developer chooses between, with the cases where the other one wins stated plainly. If a comparison never concedes anything it is an advertisement, and you should read it as one.
Performance marketing vs channel partnersDifferent instruments. Most developers should run both.Paying per qualified lead vs paying a retainerWhich one you need depends on where your funnel actually breaks.Buying leads vs generating your ownWhy resold leads are cheap, and what the price is actually for.Building an in-house marketing team vs hiring an agencyThe break-even is launches per year, not salary.AI creative volume vs studio productionWhat each is for, and the line we do not cross with either.